Just Right.

Just as every project is different, so is every creative agency. And choosing the right one for your company and your goals is important.

Generally speaking, your choices fall into three categories. There are low-cost, low-service options, such as freelancers on Craigslist, cookie-cutter templates, and your neighbor's kid. At the other end of the spectrum are large, full-service corporate agencies, with huge offices, hundreds of employees, and all the high fees that go with that kind of overhead.

Between these options lie companies like CreativePickle—agencies with a handful of highly professional and creative employees and contractors, offering large-agency products and service for fees that are within the reach of small business owners.